Corporate Entrepreneurship: Entrepreneurial Development Within OrganizationsHarcourt College Publishers, 2002 - 364 halaman This new book explores the concept of entrepreneurship in established companies. The offering of courses in this field is growing as the study of entrepreneurship increases in schools across the country. It can be used as the primary text in a Corporate Entrepreneurship class, or as an ancillary book for courses in Entrepreneurship and Strategic Management. |
Isi
SECTION THE NATURE OF ENTREPRENEUrship in Established | 1 |
Internal Transformations | 8 |
Turbulent Environments and the Need for a New Paradigm | 14 |
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Istilah dan frasa umum
ability achieve action approach areas assessment Ball State University become champion chapter company's concept control system corporate entrepreneur corporate entrepreneurship costs Covin create creative CueCat culture cycle decision disruptive technology effective efforts employees Enron entrepre entrepreneurial activity entrepreneurial behavior entrepreneurial intensity entrepreneurial process environment established external failure firm's flexibility focus goals growth Harvard Business Harvard Business Review Harvard Business School ideas identify implementation individual inflection point initiatives innovation internal involved Kuratko learning levels LO LO managerial ment motivation networks neurial neurship Nucor obstacles operations opportunity organization organizational orientation percent performance performance appraisal perspective potential preneurship proactiveness problems product or service profit programs public sector requires responsibility result rewards risk risk-taking role skills SOURCE stages start-up Strategic Management structure success TABLE things thinking tion types venture versus