Baudrillard and the Media: A Critical IntroductionPolity, 2005 - 190 halaman 'Baudrillard and the Media' is the first in-depth critical study of Jean Baudrillard's media theory. Rejecting the common positioning of Baudrillard within the discipline as a postmodernist it argues instead for the necessity of a fuller reading of his ideas and critical project. Merrin offers an overview and evaluation of his key arguments and themes, focusing especially upon the organising principle of his work: his theory of symbolic exchange and critique of the semiotic and of simulation. Upon this basis the book also resituates Baudrillard within media theory, developing an original, critical re-reading of his relationship with McLuhanism and arguing for the significance instead of hitherto neglected influences such as Boorstin. Emphasizing his critical value and contemporary relevance, 'Baudrillard and the Media' also provides the most detailed exploration yet of Baudrillard's theory of the non-event, considering its applicability through case studies of his controversial analyses of the Gulf War, of 9/11 and the Afghan and Iraq Wars and of his own appearance in the film The Matrix. Considering also Baudrillard's discussion of cinema, his theory and personal practice of photography and his critique of new media, the book concludes with an evaluation of his place within media and communication studies and an argument for his importance for this field. Students and scholars of the media, and media theory in particular, will welcome this clear and comprehensive study. |
Isi
Television is killing the art of symbolic exchange Baudrillards theory of communication | 10 |
To play with phantoms the evil demon of the simulacrum | 28 |
Are friends electric? Baudrillards critique of McLuhan | 43 |
The delirious spectacle of the nonevent | 59 |
Shreds of war rotting in the desert | 77 |
Total screen 911 and The Gulf War Reloaded | 94 |
The matrix has you virtuality and social control | 109 |
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analysis audience theories Baudrillard argues Baudrillard says Baudrillard's critics become Boorstin Caillois challenge cinema College of Sociology communication studies concept contemporary media Cool Memories CPES critical position critique culture Debord defend Despite develops discipline discussion dominant Durkheimian tradition effects electronic media emphasis escalation essays everyday experience film Genosko global Gulf Heidegger Hence human hyperrealist hyperreality ideas illusion implosion Impossible Exchange Iraq Iraqi Kellner live Matrix McLuhan McLuhanist meaning media and communication media events media studies media theory medium mode Morpheus nihilistic non-event object operation opposing photographs postmodernism produced pseudo-event radical Durkheimian real-time realization rejection relations relationship response reversal sacred screen semiology semiotic significance simu Simulacra and Simulation simulacral simulacrum simulation social control spectacle strategy symbolic and semiotic symbolic exchange symbolic forces television terrorism tion transformation truth unilateral violence virtual reality Wachowski and Wachowski western