Public Relations for Public Schools

adult education areas association athletic attention attitudes basic board of education building campaign cation central office cerning citizens civic classroom clubs community organizations community survey concerning conference constructive contributions cooperation criticism curriculum democratic direct educational program effective efforts established extra-class activities functions goals groups implementation important in-service individual school instructional interest invited involve issues lay advisory committee leaders leadership learning maintain mass media means media and techniques meetings membership ment needs newspaper nity objectives opinion opinion polls organizational structure parent advisory parent-teacher association parents participation particular planning policies poll possible potential principal problems procedures profes professional promote public relations program public relations role purposes relationships reports representative responsibility school administrators school districts school officials school personnel school programs school public relations school staff school system serve social sometimes specific staff members student progress superintendent teaching television tion urban schools welfare