Milestones in Mass Communication Research: Media EffectsLongman, 1983 - 398 halaman |
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Halaman 186
... Sample The authors of Personal Influence provide relatively lit- tle information about the actual procedures used to develop their original sample . In fact , they provide only the following paragraph : Within Decatur , the sample to be ...
... Sample The authors of Personal Influence provide relatively lit- tle information about the actual procedures used to develop their original sample . In fact , they provide only the following paragraph : Within Decatur , the sample to be ...
Halaman 191
... sample ( see Table 11 ) . Socioeconomic Status People at distinctive levels in a community are characterized by differences in education , prestige , and income . These may be important factors in determining whether or not they will be ...
... sample ( see Table 11 ) . Socioeconomic Status People at distinctive levels in a community are characterized by differences in education , prestige , and income . These may be important factors in determining whether or not they will be ...
Halaman 192
... sample . Summarized briefly , the more important of these relationships were as follows : 1. High gregariousness increases with life cycle progression . 2. Girls ( as defined ) tend to score medium in gregariousness . They belong to ...
... sample . Summarized briefly , the more important of these relationships were as follows : 1. High gregariousness increases with life cycle progression . 2. Girls ( as defined ) tend to score medium in gregariousness . They belong to ...
Edisi yang lain - Lihat semua
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1995 |
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1983 |
Istilah dan frasa umum
adult aggressive behavior American analysis attitudes audience Battle of Britain boys broadcast campaign child comic books concerning conclusions crime comics developed earlier emotional Erie County example experiments exposure factors film findings girls Herbert Blumer Hovland Ibid idea important individual interest interpretations interviews investigators issues Jack Lyle L. L. Thurstone leaflets learning listeners magic bullet theory major mass communication mass communication research mass media means medium Mercury Theatre motion pictures newspapers norms opinion change opinion leaders opinion leadership Overall patterns Payne Fund Studies percent personal influence persuasive communications played political portrayals portrayed presented problems programs propaganda questionnaire questions radio relationships response role Schramm selective showed significant sleeper effect social scientists stimulus intensity subjects Task Force televised violence Television and Social theoretical theory tion topics two-step flow viewers viewing vote voters Wertham women