Milestones in Mass Communication Research: Media EffectsLongman, 1983 - 398 halaman |
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Halaman 99
... factors operating to produce alienation among at least some citizens . Factors Influencing Voters at the Time of Final Decision A respondent's level of interest in the campaign was a good indicator of how early or late he or she reached ...
... factors operating to produce alienation among at least some citizens . Factors Influencing Voters at the Time of Final Decision A respondent's level of interest in the campaign was a good indicator of how early or late he or she reached ...
Halaman 166
... factors : intellectual abilities and " motive factors . " Intellectual abilities are significant because they determine the way an individual attends to , inter- prets , and assimilates the many communications to which a person is con ...
... factors : intellectual abilities and " motive factors . " Intellectual abilities are significant because they determine the way an individual attends to , inter- prets , and assimilates the many communications to which a person is con ...
Halaman 170
... factors dealing with learning and remembering the content of a communication , and ( 2 ) What are the factors dealing with the persistence of acceptance of the communicator's conclusions ? Research on the learning and retention of ...
... factors dealing with learning and remembering the content of a communication , and ( 2 ) What are the factors dealing with the persistence of acceptance of the communicator's conclusions ? Research on the learning and retention of ...
Edisi yang lain - Lihat semua
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1995 |
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1983 |
Istilah dan frasa umum
adult aggressive behavior American analysis attitudes audience Battle of Britain boys broadcast campaign child comic books concerning conclusions crime comics developed earlier emotional Erie County example experiments exposure factors film findings girls Herbert Blumer Hovland Ibid idea important individual interest interpretations interviews investigators issues Jack Lyle L. L. Thurstone leaflets learning listeners magic bullet theory major mass communication mass communication research mass media means medium Mercury Theatre motion pictures newspapers norms opinion change opinion leaders opinion leadership Overall patterns Payne Fund Studies percent personal influence persuasive communications played political portrayals portrayed presented problems programs propaganda questionnaire questions radio relationships response role Schramm selective showed significant sleeper effect social scientists stimulus intensity subjects Task Force televised violence Television and Social theoretical theory tion topics two-step flow viewers viewing vote voters Wertham women