Milestones in Mass Communication Research: Media EffectsLongman, 1983 - 398 halaman |
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Halaman 88
... fact , in 1937 they succeeded in getting passed a National Neutrality Act . Roosevelt had signed the measure with ... fact , he was actually a former Democrat and something of a liberal ! This caused a great deal of concern among Old ...
... fact , in 1937 they succeeded in getting passed a National Neutrality Act . Roosevelt had signed the measure with ... fact , he was actually a former Democrat and something of a liberal ! This caused a great deal of concern among Old ...
Halaman 140
... fact items as had the short - time group at the end of the first week after seeing the film . But the main question ... facts in the film on which their opinions had originally been changed to some degree . Then , freed from the factual ...
... fact items as had the short - time group at the end of the first week after seeing the film . But the main question ... facts in the film on which their opinions had originally been changed to some degree . Then , freed from the factual ...
Halaman 153
... fact , the theoretical framework presented by Hovland , Janis , and Kelley was a learning model - in essence , a stimulus - response model . In the learning of new attitudes , Hovland and his associates believed that three variables ...
... fact , the theoretical framework presented by Hovland , Janis , and Kelley was a learning model - in essence , a stimulus - response model . In the learning of new attitudes , Hovland and his associates believed that three variables ...
Edisi yang lain - Lihat semua
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1995 |
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1983 |
Istilah dan frasa umum
adult aggressive behavior American analysis attitudes audience Battle of Britain boys broadcast campaign child comic books concerning conclusions crime comics developed earlier emotional Erie County example experiments exposure factors film findings girls Herbert Blumer Hovland Ibid idea important individual interest interpretations interviews investigators issues Jack Lyle L. L. Thurstone leaflets learning listeners magic bullet theory major mass communication mass communication research mass media means medium Mercury Theatre motion pictures newspapers norms opinion change opinion leaders opinion leadership Overall patterns Payne Fund Studies percent personal influence persuasive communications played political portrayals portrayed presented problems programs propaganda questionnaire questions radio relationships response role Schramm selective showed significant sleeper effect social scientists stimulus intensity subjects Task Force televised violence Television and Social theoretical theory tion topics two-step flow viewers viewing vote voters Wertham women