Milestones in Mass Communication Research: Media EffectsLongman, 1983 - 398 halaman |
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Halaman 42
... significantly change their orientations . Two examples illustrate the nature of the results where significant change occurred . In Geneva , Illinois , 182 children in grades 9 through 12 saw a film entitled Son of the Gods . It was ...
... significantly change their orientations . Two examples illustrate the nature of the results where significant change occurred . In Geneva , Illinois , 182 children in grades 9 through 12 saw a film entitled Son of the Gods . It was ...
Halaman 126
... significant difference . Similarly , about the same percent of the control group and the film group thought unconditional surrender was important ( control group , 60 percent ; film group , 62 percent ) . Finally , resentment of the ...
... significant difference . Similarly , about the same percent of the control group and the film group thought unconditional surrender was important ( control group , 60 percent ; film group , 62 percent ) . Finally , resentment of the ...
Halaman 376
... significant guides to research in the future . Individuals do pick up new ideas , action patterns , and modes of psychological orientation by at- tending to mass communication . This was clearly pointed out by Blumer in his early ...
... significant guides to research in the future . Individuals do pick up new ideas , action patterns , and modes of psychological orientation by at- tending to mass communication . This was clearly pointed out by Blumer in his early ...
Edisi yang lain - Lihat semua
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1995 |
Milestones in Mass Communication Research: Media Effects Shearon Lowery,Melvin Lawrence DeFleur Tampilan cuplikan - 1983 |
Istilah dan frasa umum
adult aggressive behavior American analysis attitudes audience Battle of Britain boys broadcast campaign child comic books concerning conclusions crime comics developed earlier effects of mass emotional Erie County example experiments exposure factors film findings girls Herbert Blumer Hovland Ibid idea important individual interest interpretations interviews investigators issues Jack Lyle L. L. Thurstone leaflets learning listeners magic bullet theory major mass communication mass communication research mass media means medium Mercury Theatre motion pictures newspapers norms opinion change opinion leaders opinion leadership Overall patterns percent personal influence persuasive communications played political portrayals portrayed presented problems programs propaganda questionnaire questions radio relationships response role Schramm selective showed significant sleeper effect social scientists stimulus intensity subjects Task Force televised violence Television and Social theoretical theory tion topics two-step flow viewers viewing vote voters Wertham women