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Highway lighting to be paid for by State County or Township

ties is being neglected and the Committee points out the possies 1 r deve mert and recommends that central station comTaties interest their local Good Road and Aut-m- bile Clubs in the g of hot ways in their territory

388 The mused by Bach Beardslee, Pell, Clarkson, Harrison, Kelly, 19. Fatt S Feel Scherck, Steinan, Stickney and Young

layıp JPN G keport of the Lighting Sales Bureau The work of sheran has been divided ameg tve vub committees, with the

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two pipers, making the reports of the Bureau rather

p of the Bureau e mprises new, enthusiastic and resentation from a large number of member central stae chief function of the Pure u is to provide workable al data for the central station vi'es” an The reports subtreat largely of the commer sal assets of the respective The importance of a far working knowledge of illuminatPg eng meeting is emphasized lighting is credited with being ne mportant classes of entral station business, and the

var, is fequiets mupport this position

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amerited that the Burean be permanently establishe 4, ང རོ་ར་པའི་ཆེ་འཛིའི be engage! to give a portion of his Also that a permanent sub committee on advertisted to prepare and distri ste seasonable advertising tolting and its mer han dise

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THE

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f approximately 13 percent of the Cass terature

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at prepared by the Cana tee had a very porn vich sucess that 24008) copies of this pla It's is the largest sule of any van phate of

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As the starting and operating characteristics of large motors will be of importance in designing supply lines, test results are given in a number of instances.

Discussed by Obright and Richards.

411

882

PUTNAM, W R Report of the Electric Range Committee Electric Cooking has been demonstrated to be successful and should be pushed by a large majority of central stations. This report deals with some of the problems involved in rapidly developing electric cooking.

I ADVERTISING

National advertising campaigns in publications that reach the housewife should be vigorously pushed; these should be supplemented by special advertising on the part of the central stations.

II MERCHANDISING PROBLEMS AND CO-OPERATION WITH MANUFACTURERS

Fairly satisfactory types of electric ranges are on the market; the central station, at the start at least, will have to push the sale of ranges. It is absolutely necessary for the manufacturers and the central stations to cooperate on questions of design, construction and the merchandising of electric ranges.

III ELECTRIC COOKING AND WATER HEATING RATES

Each central station will have to adopt the form of rate which adapts itself to existing rates. Household cooking and baking in restaurants, bake-shops, etc., can be profitably handled on a 3-cent rate; cooking in hotels, etc., requires a somewhat lower rate; waterheating requires a rate of one cent per kw-hr or less.

IV WATER HEATING

Central stations must prepare to heat water electrically for a considerable number of their electric cooking customers; present types of electric water heaters are efficient; storage of hot water is generally very inefficient; a beginning only has been made in the solution of the water heating problem. 154

Discussed by Alexander, Booth, Borden, Childs, Condon, Gibbs, Hughes, Jalonick, Killeen, Michel, Patterson, Snyder, Stetson and Walton.

RUSSELL, CJ Report of the Power Sales Bureau

795

286

SCHEEL, FRED H Report of Sub-Committee on Residence Lighting This report treats the subject of Residence Wiring strictly from a sales standpoint, recommending the adoption of sales methods that have proved successful in other lines of merchandising.

A brief outline is given under the head of Possibilities, showing by statistics just what the opportunities are in this business. Under the head of Campaigns, the report covers many talking points, enumerates various methods of securing business and illustrates several successful campaigns. It covers the cost and plans of campaigns with a complete outline of several that have proved successful.

The relation of the electrical appliance to the securing of residence business is clearly shown, including numerous talking points on this phase of the business; advertising also is touched upon, emphasizing the advantage of offering bargains in this work. Several particularly clever advertisements are reproduced as are representative form letters, booklets, etc.

Due consideration is given to the relation of the contractor with the central stiti n, bringing out stops that have been taken toward ཉོན་བག་ཉ-ཧྥུ་Rau

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hares and experiences given in this report should be to ventral state to planning a residence campaign.

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gton, Seelan and Wesendanger

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m matter on Salesman & Handbook. The Cottre reports the publication

t n of the pund sok with some radical changes and a material down to date

A „rehensive system of rolexing has been adopted, under fis it s fractions may be readily made, retaining usetul Especially valuable additions

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de to the lag tog and Velice Sectes Ail hall t-ne on a specially surfaced paper, snowing pictures to raivat tage Ine Hat. Pook includes Se tirs on Sa esng Power (with a Steam Heating Appendix), Electric Etre Vehicles

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sets a desk fle and p«ket bir der have also been opies of the new tandook have been printed row technically a sibomirtee of the swursts that it will be in the interests of ed as a separate committee under the

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emittee of the Commercial Section aved by G-4, Ha'e, Israel, Pembleton, Rogers and Yong

762

TRONA W
↑ the lamp Committee In the Introd action
Kf the i "tter is briefly reviewed
jkies a'r si an t- have more sed by 10 per ent over 1711,
1 year i
" tease - f dist rhed condoms
ine general tred of lamp sales may be clearly deter-
In reference to del
par la sales beig

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v lan pa now pra tically don rate the field an i athens lamps have dr ed to 54 for per ent of the tival silen Ja es 23 at 1 ative details Minature lump sairs inter

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Regarding standard operating voltage, the appointment of a special committee to deal with the subject is recommended in view of the diverse interests involved.

Municipal street lighting is reviewed, with particular reference to the application of the mazda lamp, a summary of information furnished by more than 25 percent of the member companies being presented.

Fig 24 indicates strikingly the downward trend in the cost of electric illumination over a period of nearly twenty years.

The report concludes with a chapter on company lamp policy. The Committee finds that in no branch of the electric lighting business are the customer and the public better informed than on incandescent lamps. It is generally agreed by member companies that for the protection of their customers they should control the lamp situation in their respective communities by whatever plan may seem wise according to local conditions. 107

Discussed by Borden, Burnett, Burrows, Cowles, Dell Plain, Doane, Donaldson, Hoeveler, Howell, Lieb, Macbeth, Millar and Smith. 795

STETSON, WG Report of Committee on Merchandising and Recent Developments in Electrical Appliances The Committee for 1916 has based its work on what it believes to be a cardinal principle in constructive effort, viz., that the work of each committee should follow logically that of the preceding year and be used as the foundation for the work of the following year.

For this reason your Committee this year has simply taken the same general lines followed in previous years, and by the appointment of sub-committees to investigate the different branches of the appliance business, has endeavored to correct and bring up to date the subjects treated in previous reports.

During the progress of its work several unusual matters have been brought to the attention of the Committee, or referred to it, and your Committee is glad to be able to report that in the several conferences between central station members of this Committee and representatives of the manufacturers, there has been every evidence of hearty cooperation, and a very earnest attempt to protect the interests of all the parties concerned.

Certain of the manufacturers, who are seeking for a more uniform method of publicity in the sale of heating appliances, requested that a sub-committee be appointed to confer with them in regard to the matter.

The Committee, finding itself obliged to refer constantly to the merchandising report of 1915, finally obtained subscriptions from member companies in sufficient number to warrant the printing of a new edition, in the hope that every appliance salesman will have a copy and make the fullest possible use of its information. 51

Discussed by Gibbs, Guilfoyle, Harris, Israel, Jones, Miller, Newman, Pembleton and Weiderman.

773

TILLMAN, R H Report of Sub-Committee on Electric Furnaces This report reviews the present status of the electric furnace, particularly the electric steel furnace, and tables are given showing the size, type and other data relating to furnaces in operation or under construction in this country and Canada.

Some operating cost data are given for electric steel furnaces. Brief reference is made to the electric furnace for non-ferrous metal melting, and forging ovens, as well as a large furnace operated

by a central station to improve load-factors and act as "load457 ms_ased by Crosby, DellPlain, Gates, Jones, Knowlton, St J'n ar 1 Weaver. 891 Phợp rt of C.mmittee on Industrial Applications of Elecbrysty. The report is presented as an intr«du, tion to the discussion est as to whether the Technical and Hydro Electric SecFor shed not participate in the work of the Association thest ly and discussion of new processes and new applications ནི་སྒྲ་ཉི༞ “༢་ ཛ% It points out the necessity of avoiding duplication of of existing Committees within and outside the Association It a tention to a hell of usefulness, firit, in gathering, studying disseminating technological information upon new or untried -ses and applications of possible interest to central stations, and, ท Kevin & professional engineers through joint somety and maret" k), papers and discussions, a better and fulier ng of the economic relation of the central station to the sal developments in the territory served 366 Dacussed by Del:Plain, Dow, Hard, Newman, Osgood, Rush. a i Torclua 854 EF Rest of Sub Committee on Competitite Power Sources a tego et deals with the characteristics of various prime movers, are availðle as power sources competitive to central station

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** newer at 1 more etuent types are considered as the Thesel and semi Desel oil engines, the gas engine as oth proficer gis, the locomobile steam unit and the un· 1 pe port valve steam engines Certain iseta are given bearing upon the cost of installation and "g costs of these engines Their importance as central stapet turs is die mard showing certain advantages and dispes of each type 516

inue! by Paker Bensinger Pal!«k Childs, Holding, Leber, Sein an, Stein and I'llmafı

Fama E Paper The Way to Make a Salesman

In 2000! by Newman and Rogers

905

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AP het of Sub Committee on Electry, al de tiring The et treats of the var. is forms of electri al advertising and the *ey war to the central stat, n

attention is paid to flow! bghty in account of it paratively new form of ele truca' a dvering an innerm.luded to s ow striking forms of this

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