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ICE CREAM SUPPLIES

THE ASSOCIATION OF ICE CREAM SUPPLY MEN
Adopted Sep. 20, 1920:

THE FAIR PRACTICES CODE

The Code of the Association declares the following practices by its member firms unfair and proof of their commission grounds for expulsion and full publicity.

The Fair Practices Code shall apply to members whether they are manufacturers, dealers, distributors, agents, or otherwise engaged in any other business or occupation, so long as they are members of the Association.

The Fair Practices Code shall be construed liberally with the intent of prohibiting any and all unfair practices and the construction and interpretation of each and every clause of the said Code as interpreted by the Board of Directors shall be binding upon the members and shall be conclusive in all proceedings under Article X of the Constitution.

SECTION I

Unfair Practices of Seller as against Buyer

1-Misbranding of articles as regards the materials or ingredients of which they are composed, their quality, their method or place of manufacture or origin; "inferential" misbranding, i. e., using trade names or descriptive terms which simulate trade names or descriptive terms of unadulterated or genuine goods.

2-Bribery of buyers or other employees of customers, with the payment of specified percentages of the purchase price of all goods bought, with money, presents, excessive treats, etc., to obtain new business or to induce the continuance of patronage. 3-Commercial bribery of customers by money, long term credits not in keeping with trade custom, excessive entertaining or any other means.

4 False or misleading advertising concerning prices, advertiser's status as a manufacturer, methods employed in the advertiser's business, false claims to Government or other endorsements, etc., or any advertising, printed, written or oral that comes within the definition of "undesirable advertising" laid down by the National Association of Ice Cream Manufacturers.

5 Trade boycotts or combinations of traders to prevent buyers from obtaining goods through customary channels.

6- Sale of rebuilt articles as new products. 7-"Leader" selling-i. e., selling one piece of goods at less than cost and recouping on others sold at the same time. 8-Making up and disseminating false cost sheets.

9 "Lottery" premiums-i. e., giving or offering premiums of unequal value, the receipt of any particular premium to be determined by lot or chance.

10 Discrimination in prices between different purchasers or different localities, based upon other than legitimate cost, sales and delivery considerations.

11-Selling food, or a product to be put into food, which, because of its nature or method of manufacture, or for any other reason, violates a local, state or federal ordinance or law. 12-Consigning unordered goods to a possible buyer, with the hope that they will be used and paid for.

13-Distribution of samples of a better grade than the product they are supposed to represent.

14 Any wilful misrepresentation as to market conditions or supply, either as to finished products or raw materials, tending to induce buyers to overbuy their requirements or contract for future deliveries to their plain loss or disadvantage.

SECTION II

Unfair Practices of Competitor as against Competitor 1-Bribery of customer's employees to introduce foreign substances into a competitor's goods already purchased.

2-Tampering with or misadjusting goods sold by a competitor, for the purpose of discrediting him with a customer. 3-Bribery of competitor's employees or spying on competitor's plant, trailing of competitor's delivery and sales agents, bribing railroad employees for information about competitor's shipments, stealing or copying competitor's blueprints, or any other means to the end of procuring a competitor's business or trade secrets.

4-Procuring breach, withdrawal or delay of competitor's contracts with customers by misrepresentation or by any other

means.

5-Inducing competitor's employees to leave in such numbers as to disorganize, hamper or embarrass a business.

6-Making false or disparaging statements, either written or oral, respecting a competitor's products, selling prices, business, financial or personal standing, etc.

7-Threats of suits of patent infringement for selling or using alleged infringing products of a competitor, unless such threats are made in good faith.

8-Threatening to sue a competior for the purpose of

intimidation.

9-False claims to patents or misrepresentation of the scope of patents.

10 Simulating in one's own product the trade mark, trade name, cartons, slogans, advertising matter, or appearance of a competitor's product.

11-Converting raw materials of competitors to one's own use by diverting shipments through bribery, trickery or misrepresentation.

12—Depriving a competitor of transportation facilities through bribery of railroad employees, trickery, exercise of undue influence or any other means.

grounds.

13-Refusal to accept advertising upon other than ethical

14-Threats to withdraw advertising unless competitor's advertising is excluded or unless certain discriminatory favors are granted.

15-Claiming or exercising a monopoly.

16-Obtaining estimates from competitors through bogus requests by a third party.

17-Threats to withdraw patronage from a firm supplying raw materials if same raw materials are sold to competitors. 18 Bidding prices of raw materials to a point where business becomes unprofitable, for the purpose of driving out weaker competitors.

19—Purchasing a competitor's unused goods, already sold, from a customer, and substituting one's own goods.

20-Threatening to force a competitor out of business

unless he keeps out of certain territories.

21-Selling or offering to sell below cost or at less than

a fair profit to force a competitor out of the field.

22-Making up and disseminating false cost sheets. 23-Payment of bonuses to jobbers' salesmen, with or without the knowledge of employers, for pushing of certain goods as against competitors' goods.

24 Giving away of goods, other than customary samples, in large quantities to hamper and embarrass competitors. 25 Combinations of competitors to raise or maintain or bring about uniformity in prices, to divide territory or allot

customers.

26-Offering goods through second hands for less than their direct sales price.

INSURANCE

NATIONAL ASSOCIATION OF LIFE UNDERWRITERS Adopted Sep. 6, 1918: The Life Insurance Agent's

CHART OF ETHICS

IDEALS-The Mother Ideal:-IDENTITY OF INTEREST AMONG ALL. INSURERS, INSURED, PUBLIC

The interests are identical, because Scientific Life Insurance is a Co-operation, all the lives insuring each other. Its companies belong-many wholly, the others mainly-to the policyholders themselves, 35,000,000 now and growing steadily. Over 97% of both the total assets and the total profits (dividends) are theirs.

Thus Life Insurance is a co-operative Social Institution, differing in essence and practice from a commercial business. Its agents do not sell a commodity; they solicit fit applicants, who need its varied, life-long Services, and Advice in applying them. Our Ethical Ideals and Principles are rooted in these

basic facts.

Two Groups: 1. Institutional:-Embraced in our Motto, Above the Companies, Life Insurance.

2. Individual:-All the Professional Ideals-in each heart and mind.

N. B. Most of the Ideals, as applied in daily practice, become the guiding Principles. Some of the Principles (rightly, very few) become the compelling State Laws.

PRINCIPLES-A.

USEFULNESS

Personal:-EVER GROWING EFFICIENCY AND

1. Keep thinking and feeling the Ideals, institutional and individual.

2. Study, study, study-Life Insurance Services; Human nature and Needs.

money.

3. Improve daily habits in use of body, time, effort,

4. Work, Work, WORK!

N. B.-These are professional Duties. On our Skill and
Work today depend the widows and orphans of tomor-
Our dependents!

row.

B. In Soliciting:-TRULY PROFESSIONAL PRACTICE AT ALL POINTS The Prospect: 1. Real service: His interests ours: Advisers even more than Solicitors.

mission.

2.

3.

All his affairs Confidential, except by express per

Show him his Needs and the Services that fit; make him Want It Now.

4. Avoid Confusing him with forms, figures or details, of policy or company.

permitted.

5. No Misrepresentations made, or Misunderstanding

6. No rebating, or other discrimination.

7. No Twisting, of own company's policy or another's.

Competition: 1. All agents of all companies are "partners on the job" of insuring the people.

2. Shun Competition as "bad business"-wasteful of effort; breeder of evils. 3. If really unavoidable, use methods fair to All con4. Know when it should cease.

cerned.

5. Always leave him a better Booster and Prospect for Life Insurance.

C. Within the Agency: ACTIVE, MUTUAL HELPFULNESS General Agent (aided by Home Office): His it is, to1. Select fit, qualified men.

capable.

2. Teach, train, inspire; make their success his own.
3. Weed out promptly any found bad, or proven in-

4. Keep out spotters, tipsters, one-case brokers, and other "Rake-off Men."

5. Cut down "Part-timers" (except apprentices) as fast as can replace.

Special Agent: 1. Loyal-to agency, to company, to
Life Insurance.

2. An active "Lifter" in all agency doings.

3. Never compete with fellow-agent of same company. 4. Never bring prospect into any dispute.

D. Between Agencies:-CORDIAL CO-OPERATION FOR THE COMMON

GOOD

1. Hold informal conferences of all Agency Heads

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