Attitudes, Personality and Behaviour

Sampul Depan
McGraw-Hill Education (UK), 16 Nov 2005 - 192 halaman
  • Why do people say one thing and do another?
  • Why do people behave inconsistently from one situation to another?
  • How do people translate their beliefs and feelings into actions?
This thoroughly revised and updated edition describes why and how beliefs, attitudes and personality traits influence human behaviour. Building on the strengths of the previous edition, it covers recent developments in existing theories and details new theoretical approaches to the attitude-behaviour relationships. These novel developments provide insight into the predictability – and unpredictability – of human behaviour.

The book examines:

  • Recent innovations in the assessment of attitudes and personality
  • The implications for prediction of behaviour of these innovations
  • Differences between spontaneous and reasoned processes
  • The most recent research on the relations between intentions and behaviour
While the book is written primarily for students and researchers in social, personality, and organizational psychology, it also has wide-reaching appeal to students, researchers and professionals in the fields of health and social welfare, marketing and consumer behaviour.
 

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Ulasan Pengguna - Tandai sebagai tidak pantas

Ajzen

Isi

Chapter 01 ATTITUDES AND PERSONALITY TRAITS
1
Chapter 02 CONSISTENCY IN HUMAN AFFAIRS
24
Chapter 03 FROM DISPOSITIONS TO ACTIONS
41
Chapter 04 THE PRINCIPLE OF COMPATIBILITY
71
Chapter 05 FROM INTENTIONS TO ACTIONS
99
Chapter 06 EXPLAINING INTENTIONS AND BEHAVIOR
117
Chapter 07 CONCLUSION
142
References
147
Author Index
168
Subject Index
174
Back cover
179
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Istilah dan frasa umum

Tentang pengarang (2005)

Icek Ajzen is Professor of Social Psychology at the University of Massachusetts at Amherst, USA.

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